Blue Nile Scenario

Blue Nile Scenario

Using the notion of Differences amongst company procedures and practical techniques, what would you find out about Blue Nile which is important to system implementation for them?

When other businesses during the jewellery sector consider as much as feasible to acquire major industry share, only company approaches have been noticed to operate for those. Additionally, since each and every group varies in terms of output expenditures also as market share garnered, the situation at which Blue Nile finds by itself within the jewelry sector expected for that organization to adapt the notion of distinction between company procedures. To be a consequence of employing the tactic of featuring exclusive coloured diamonds, the business proves that distinctions in enterprise strategies create manufacturer recognition when on the same time supplying a competitive edge in excess of the competition. Nevertheless, thinking of the placement of Blue Nile, the middle place that it’s got assumed doesn’t provide the enterprise the sting in business techniques above providers like DeBeers which owns around 40% of your market place share (John, & Richard, 2011). Using the principle of Purposeful Organizational Structure, what would you study about Blue Nile that’s important to approach implementation for them?

The purposeful organizational structure makes use of departments which have varied functions to the corporation. During the event that Blue Nile had to compete with numerous providers to the identical industry share, it is expected that each and every company implemented its own operational strategy to beat the competition. For instance, in order for Blue Nile to function nicely and also put in progress its small business philosophy, it’s got to ensure that it considered a supply chain, a distribution channel, a marketing technique, a communication channel, a sales and marketing department, and IT section and so on. For the organization at hand, departments such as supply chain management, human resources, IT department, and sales and marketing are among the major elements of its purposeful structure. These aid in ensuring that to be a strategy implementation, considerable measure of returns is predicted (John, & Richard, 2011). Utilizing the principle of Balance of control/differentiation with coordination/integration, what do you study about Blue Nile that is certainly significant to system implementation for them?

There are a number of factors that are different for Blue Nile as compared to other providers and its competitors. During the strategy of balance of control/differentiation, Blue Nile is uniquely placed as it offers to the marketplace colored diamonds exclusively. As a outcome, the company is nicely placed above most of its competitors. Nonetheless, the differentiation of its diamonds from its competitors’ also charges the corporation a lot higher in acquiring considering the fact that its just-in-time method operate with a single trusted supplier. The supply chain and the inventory management approach opens the possibility of supply constraints. To be a result, the balance of control for Blue Nile is well-placed inside of the business enterprise model but it fails to cover other efficiency areas (John, & Richard, 2011).

Utilizing the strategy of Strategic Surveillance Control, what does one learn about Blue Nile that is definitely essential to tactic implementation for them?

Blue Nile keeps in check its approaches and corrects its management mistakes when identified as it implements methods. Nonetheless, though progress is the measure to identify efficiency and sustainability of a business method, it is noticed that the company’s mission and objectives to serve the client do not auger well with market place dynamics. Among market dynamics include the presence of new entrants who exploit unaddressed marketplace opportunities. Like a final result, Blue Nile is exposed to problems associated with the industry structure but the use of strategic surveillance has enabled the business to accumulate technological resources capable of sustaining its business enterprise model and also put in place a reliable method implement culture (John, & Richard, 2011).


John P. III & Richard, R. (201). Strategic Management: Planning for Domestic & Global Competition (14th ed.). New York: McGraw-Hill Education. ISBN: 978-0-07-786251-0